European high fashion brands Louis Vuitton Malletier and Fendi are ready to pump in Rs 26.5 crore and Rs 32.2 crore, respectively, for buying 51 per cent equity in existing Indian companies and for expanding business here.



Louis Vuitton will overtake LV Trading, which already distributes its goods in India, and Fendi will buy Fun Fashion India, promoted by Ashish Chordia and Sampat Chordia.



Fendi and Louis Vuitton are awaiting the approval of the Foreign Investment Promotion Board.



Fendi plans to distribute ready to wear clothes, bags, accessories, watches, jewellery and shoes through its store in India.



Fendi has signed an undertaking that all products sold by the brand in India through its store will be manufactured outside India and branded during the manufacturing process itself.



Via businessstandard